Choose something proven to make money that you are curious about.
You don’t need to be passionate if you’ve got curiosity.
Everything you do in marketing – research, interviewing experts, blogging, posting to social media, creating products – can be done really well as long as you’re curious to learn more about your topic and you want to share that information with others.
Follow your curiosity and your knowledge will grow. As it does, ideas will emerge that you’ll be inspired to implement. Do this consistently and you’ll have a growing business.